The Weekly Spoon for 04/28/17 : Samsung Invests In Nomiku, Uber For Home Cooking, Juicero's Tough Week

2017 is turning out to be a big year for connected cooking startups.

Just two months after Electrolux scooped up Anova, Nomiku announced this week that Samsung Ventures had invested in the sous vide startup. 

For Nomiku, the news was part of a bigger announcement that included a new immersion circulator and a meal delivery service featuring frozen, fast-cook meals tailored specifically for the new Nomiku circulator.

It's an interesting move by the company on a number of fronts. First of all it gives Nomiku a recurring revenue stream and marks their entry into food delivery.

I think it's also a possible signal of the future direction for meal delivery services. While Nomiku rolled their own offering, I expect other food delivery players to start partnering with connected cooking hardware makers to provided simplified, guided cooking experiences as a value-add. 

In this week's newsletter we also look at why Juicero became an Internet meme last week (not in a good way), and cover recent moves by the California legislature that could open the door for "Uber for home cooking" startups in the state. 

Make sure to also check out our most recent podcast with Lisa Fetterman where we talk about this week's Nomiku news. We also hear from James Ehrlich, who is trying to create a world with self-sustaining, regenerative homes and neighborhoods that produce their own food. 

If you haven't already purchased your ticket to Smart Kitchen Summit, good news: Not only can you take advantage of  Early Bird tickets right now, you can also use our limited time special discount code SPRING to get 25% off of any ticket price. Simply use this link which has the discount automatically applied, or go to the SKS17 website and use the code SPRING at checkout.

Also, a request: If you're a loyal reader of this newsletter, make sure to share and suggest your friends and coworkers subscribe.  They (and you) can catch up on past issues here.

Have a great weekend.


Updates from

The Spoon

Analyzing the future of food, cooking & the kitchen.

In the 04/28/2017 edition:

Podcast: Nomiku’s Lisa Fetterman Talks New Hardware, Meal Kits & Samsung Investment

By Michael Wolf on Apr 28, 2017 09:57 am
It was a big week for Lisa Fetterman, who not only was named top 30 under 30 by Inc. magazine, but her company also happened to drop the news of new hardware, a new meal delivery service and, to top it all off, an investment by Samsung Ventures. I caught up with Lisa the day before […]
Read in browser »

Podcast: Imagining A Food Self-Sufficient Village Of The Future

By Michael Wolf on Apr 27, 2017 09:49 am
When we think about the smart home, most of us think about what is doable today. But what will new homes and neighborhoods look like twenty five, fifty, hundred years from now as we face a world of dwindling resources?
Read in browser »

Ok Google, What’s For Dinner?

By Lauren Knope on Apr 27, 2017 09:22 am
When Google Home first arrived on the scene, Mike and Ashley speculated on the Smart Kitchen Show about how it would stack up against Amazon Echo. Amazon’s big entrance into the smart home, Echo came with convenient functions like timers, grocery lists, playing on-demand streaming music and radio services and eventually included recipe skills. It […]
Read in browser »

California Health Committee Approves Homemade Food Act, Further Opening Door For Cottage Food Platforms

By Michael Wolf on Apr 26, 2017 10:43 am
Yesterday I wrote about a piece of legislation before the California Assembly’s Health Committee, the “2017 Homemade Food Act (AB 626)”. After yesterday’s vote, it looks like California may be on its way to allowing entrepreneurial home cooks to start selling their food to neighbors, opening the door to “Uber for Home Cooking” platforms like […]
Read in browser »

Why Did The Internet Hate On Juicero?

By Michael Wolf on Apr 26, 2017 06:53 am
The Internet can be a cruel place. That’s especially true when you or your company becomes the subject of a widely shared article where everyone piles on and has some fun at your expense. That’s exactly what happened last week to Juicero, maker of a connected juicer, when Bloomberg posted an article entitled Silicon Valley’s $400 Juicer […]
Read in browser »

With Investment In Nomiku, Samsung Expands Presence In The “Connected Kitchen”

By Michael Wolf on Apr 26, 2017 12:01 am
Today Nomiku, maker of sous vide immersion circulators, announced their latest generation connected cooking appliance and the launch of a subscription meal service that will deliver frozen, pre-cooked meals that owners of the new Nomiku can cook in 30 minutes or less. As part of the announcement, Nomiku also announced that Samsung Ventures had invested in […]
Read in browser »

Josephine Looks To Change Cottage Food Laws In Effort To Expand Home Cooking Marketplace

By Michael Wolf on Apr 25, 2017 10:50 am
Today’s a big day for Josephine, the startup behind the ‘cottage food’ sharing platform and marketplace that enable home cooks to sell food to their neighbors. That’s because today is the day a bill is being considered by the Health Committee of the California state legislature called the 2017 CA Homemade Food Operations Act (edit: […]
Read in browser »

MasterCard Sees Bot Applications As A Way To “Go Where Consumers Are”

By Ashley Daigneault on Apr 24, 2017 02:16 pm
We know the potential for the chatbot interface to be one of the defining stories of connected living in 2017 is there. Mike has covered the variety of ways that “social messaging chatbots” will impact the smart home and of course, the smart kitchen. MasterCard isn’t new to the smart home game – you might […]
Read in browser »

Newcomers Try to Innovate and Deliver on the Lucrative Baby-Food Market

By Allen Weiner on Apr 24, 2017 06:11 am
Baby food is big business. While it might not be an industry ripe for innovation, several startups feel they have the magic formula to grab marketshare and mindshare. One of the latest to enter the fray is Little Spoon, a San Francisco baby food manufacturer and delivery company in its early “invite” stage.  The company […]
Read in browser »

We Use 50 Billion Water Bottles Per Year. Here’s An Edible Container That Can Stop The Insanity

By Lauren Knope on Apr 21, 2017 10:30 am
It’s hard to deny that the food industry is experiencing lots of disruption from startups around the globe who are trying to solve the market’s tough problems. Things like delivery, supply chain, sustainability, waste and sourcing are all on the minds of startups like Skipping Rocks Lab. The particular problem they’re trying to tackle? The […]
Read in browser »

Mike WolfComment