Jane Freiman

Director, Consumer Test Kitchen, Campbell's Soup

Jane Freiman leads the Consumer Test Kitchen for Campbell's Soup. The Consumer Test Kitchens provides Campbell’s businesses day to day support that grounds the teams in the consumer’s kitchen realities when it comes to food preparation in home. We partner with Product Development as products are being developed to give insights on how the consumer would use the product. The team creates preparation directions that deliver satisfying products preparation in home. As well as develop content using our products that appear in-store, on our websites or partner sites and in cookbooks. The Team works closely with CCID to understand consumer kitchen trends including appliance trends that could either influence new product or recipes for our existing products. The Consumer Test Kitchen collaborates with the Culinary & Baking Institute to inspire and inform the teams on future opportunities and trends for the businesses. Linkedin